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Sales Life Cycle workshop

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Speaker: Namir Yeroham (Senior Business Development Manager, Fundsquare & National President 2019 JCI Luxembourg) & Marco Vernia (Partner at Sperling & Star Executive Search)
Event date: Thursday, 16 May 2019 06:00 pm - 08:00 pm
Place: University of Luxembourg Incubator, Belval Campus, 6A, avenue des Hauts-Fourneaux, L-4365 Esch-sur-Alzette

A simple sales life cycle spans from creating awareness for a product to the closure of a deal with customers. To know this cycle and how to execute the steps he comprises is crucial to ensure successful sales.

This workshop, amply supported with practical examples, will not only provide highly valuable insights to students interested in working as sales representatives later. It is equally a great fit for (aspiring) entrepreneurs eager to know more about how to reach their customers and get their products to the market.

This is not an academic course, and doesn't want to replicate an typical university detailed cone, but can be considered as complementary and more "experienced driven"

Topics raised in the scope of the workshop:

  • What is a Sales Life Cycle?
  • What is a market segmentation and how is it done by companies?
  • Aside the sales cycle:

Importance of the sales skills and how to face market changes


The practical examples provided refer to the Luxembourgish market and beyond. They have been carefully chosen by the moderators of the workshop, Namir Yeroham and Marco Vernia.

Namir Yeroham has sound experience as Senior Sales for an Asset Management Company and currently works as Senior Business Development Manager for the RegTech company Fundsquare, a subsidiary of the Luxembourgish Stock Exchange. Moreover, Namir is heavily involved in the initiatives of JCI (Junior Chamber International of Luxembourg: http://www.jci.lu) which he currently leads as National President 2019. 

Marco Vernia is partner at Sperling & Star Executive Search, a head hunting company based in London and Luxembourg. Marco spent  several years in the City before to move back in Luxembourg, where he actually started his career. He will share his experience in candidate selection and market requirements. 

To participate, please register at: https://bit.ly/SALESLC1

Data: Sales Life Cycle 16.5.19 Flyer clickable.pdf 173.38 kB